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Brand Design + Building
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Recent Blog Posts
Transform Your Online Presence Like a Superstar
Imagine your website as a bustling concert venue—every click, every scroll, and every interaction is a performance that needs to go off without a hitch. Just like a chart-topping artist relies on feedback to fine-tune their show, your website thrives on insights from performance reports.
But where can you find great performance reports? Enter Looker Studio. Let’s dive into why using Looker to understand your website performance is a game-changer.
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13 Marketing Lessons Inspired by Taylor Swift (Shift’s Version)
Taylor Swift is not just a global pop icon; she is a marketing mastermind. What if we told you none of it was accidental? Her ability to break the Internet, engage with her audience, and define relevance in an ever-changing industry is nothing short of remarkable. We know it all too well. Here are 13 Taylor Swift-inspired marketing lessons.
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Paying Tribute to 9 Unforgettable Women of Pittsburgh
Pittsburgh and the surrounding areas stand as a testament to the female legacy, boasting a remarkable history shaped by the resilience, leadership, and ingenuity of its women. We celebrate Women’s History Month by spotlighting just a few of the groundbreaking women who are connected to our great region. Here are nine notable women from the Pittsburgh area.
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Shift Annual Retreat
In January, the Shift team took a field trip over to Nova Place, where we held our annual company retreat. We may be based in East Liberty, but as members of the Pittsburgh Technology Council, we were excited for the opportunity to use conference space in their office for a North Side change of scenery. During our retreat, we reviewed the successes and experiences of 2023 and explored our area of focus for 2024: the fast-paced, ever-expanding world of artificial intelligence (AI).
Shift 2023 Wrapped
As promised in our Anniversary Blog post, we’re sharing content around the theme of ‘ten’ all year. As the year winds down, we reflect on ten of our favorite memories of 2023.
10 Typefaces Shift Recommends for Accessibility
Typefaces and fonts play an important role in accessibility by impacting how information is presented and perceived. They shape our experiences online and offline. The right typeface ensures that everyone, regardless of ability or disability, can engage with content.
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