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Achieva’s Bright Futures Campaign

by Ruby Kelly, May 5, 2026

An awareness campaign to increase visibility and understanding of Achieva’s mission across the greater Pittsburgh area

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Achieva Brand Refresh

by Ruby Kelly, July 3, 2025

Achieva logoAchieva is a nonprofit organization providing comprehensive services and support, serving thousands of individuals with disabilities and their families every year. Since the 1950s, they have helped to establish a nationwide movement that changed the long history of isolation and segregation for both children and adults with disabilities. Services Brand StrategyBrand IdentityMessage FrameworkBrand Standards Print [...]Continue Reading

Big Nosh Jewish Food Festival

by Ruby Kelly, May 12, 2025

The Big Nosh Jewish Food Festival celebrated Jewish culture, food, and community in Pittsburgh. Held from April 7-9, 2024, this three-day event brought together locals to experience the traditions of Ashkenazi and Sephardic cultures. This was a vibrant atmosphere of music, art, and togetherness. Hosted by the Pittsburgh Jewish Chronicle and with the generous support [...]Continue Reading

AAAI Brand Renovation

by Ruby Kelly, July 26, 2024

The Association for the Advancement of Artificial Intelligence (AAAI) is the premier scientific society dedicated to advancing the understanding of the mechanisms underlying thought and intelligent behavior and their embodiment in machines. AAAI promotes research in and responsible use of artificial intelligence. The organization also aims to increase public understanding of artificial intelligence, improve the [...]Continue Reading

ELDI Impact Report

by Ruby Kelly, June 26, 2024

East Liberty Development, Inc.’s (ELDI) mission is to foster the revitalization of the East Liberty community. For over 40 years, ELDI has worked in collaboration with neighborhood stakeholders in the areas of planning, advocacy, facilitation, and investment to bring positive change in the East Liberty community. Services Report designContent strategyCopywritingCopyeditingPoster designSocial media graphics Industry NonprofitCommunity [...]Continue Reading

The Hear Foundation

by Ruby Kelly, August 2, 2023

The Hear Foundation logo in dark green on natural color backgroundLaunched in June 2022, The Hear Foundation was co-founded by activist Leon Ford and former Pittsburgh Police Chief Scott Schubert. These Pittsburgh natives built their friendship on a shared passion for creating safe, thriving communities strengthened by authentic personal relationships between local police and the public. This mutual goal is also a key part of [...]Continue Reading
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