Shift Adds Staff to Meet Growth Opportunities

Shift Adds Staff to Meet Growth Opportunities

Agency’s growing client base leads to new hire, enhanced collaborative support


PITTSBURGH (February 14, 2018) —  Shift Collaborative, a collaboration agency, has added another new staff member to meet the the demands of its growing client base.

Jennifer K. Chaparro is the agency’s new client collaboration manager. The position is designed to manage the needs of Shift Collaborative’s diverse client roster as it approaches its fifth year in business.

Chaparro brings extensive project management and client-service experience in varied industries, including higher education, telecommunications, non-profit, consumer goods, retail and restaurant marketing. Previous agencies include Ripple Effects, Giant Ideas, and Fitting Group.

“At Shift Collaborative, we stress close and purposeful collaboration with our clients,” says Sarah Mayer, agency partner. “In Jennifer, we’ve found an ideal team member who understands what it takes to continually engage, challenge, and provide results under our hyper-engagement model.”

“Plus, she’s a yoga instructor, which will no doubt help us and our clients remain on an even keel,” adds Mayer.

Under the leadership of Mayer and partners Eric Sloss and Cynthia Closkey, the East Liberty-headquartered agency provides services including marketing, branding, strategy, public relations, crisis communication, social media, and website creation services to a growing roster of Pittsburgh-based and national clients across governmental, non-profit, and industry.

Shift Collaborative’s portfolio of products includes: exerciseShift, a proprietary research and development process to solve various communications issues for internal and external audiences; WordFabric, a software as a service platform that interprets large amounts of text into translatable communications solutions; First Course, an online learning management system to teach business skills for food entrepreneurs in collaboration with New Sun Rising; Socialize Right, a social media training program for students and athletes; and UpTo Know Good, the country’s first popup marketing program to support small businesses and local freelancers.

The award-winning agency has collaborated with, among scores of clients: the City of Pittsburgh, the Allegheny County Health Department, Point Park University, Butler County Community College, the Pittsburgh Chapter of the American Institute of Architects, the National Sleep Foundation, Pennsylvania Certified Organic, Change Agency, East Liberty Development Inc., G-Tech, Operation Better Block, Grow Pittsburgh, Smallman Galley, 412 Food Rescue, Future POS, LG Realty, Millcraft Investments, the Pittsburgh Foundation, PUMP, the Center for Responsible Shale Development, the Pittsburgh Downtown Partnership, the Children’s Museum of Pittsburgh, Sabika Jewelry, The Ellis School, The Harvey School, Provident Charter School, HEARTH, and Sustainable Pittsburgh Restaurants.

“The incredible diversity of our clients — and the intense collaboration they deserve — makes this a wonderful challenge and a great responsibility to ensure that they are successful,” says Chaparro. “I’m joining the right agency at the right time.”


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