Cultural Awareness International Digital Marketing Implementation

CAI Landing Page for Paid Campaign
CAI Landing Page Project Brief As the leading organization in the Cross Cultural and Destination Services Industry, CAI deliver customized global inter-cultural training solutions and destination services in more than 400 locations worldwide. Shift collaborates with the CAI team on digital marketing communications, lead generation strategies, and manages paid search campaigns in Bing Ads and Google Ads. Additionally, we monitor ... Read More

Bridge Card

Brand exerciseSHIFT with Stakeholders Report cover Inside cover Map from report Chart from report Presenting the plan to the stakeholders June 2016 Proposed design of the Bridge Card Exploring the case for a municipal ID in Pittsburgh. Challenge A valid form of identification can be the doorway or the roadblock to an individual’s ability to be a self-supporting member of ... Read More

Center For Responsible Shale Development

Full Logo Identity Package Icon Style Pattern Responsive Website Rebrand an organization to more fully reflect its mission and maturation Challenge Founded in 2012, this groundbreaking nonprofit brings together leading environmental organizations and energy producers. Committed to driving continuous innovation and improvement of shale development practices within the Appalachian Basin, the organization required an updated brand and website to reflect ... Read More


Logo Banner Aprons in use Reaching Kids “Where They Live” to Combat Summertime Food Insecurity Challenge According to the Greater Pittsburgh Community Food Bank, more than 45,000 children in Allegheny County are considered to be food insecure with 73,500 children eligible for free or reduced-rate school lunches or breakfasts during the academic year. The City of Pittsburgh was looking to ... Read More

Future POS

Responsive Website John and Kelly Giles on the CBS local Sunday Business Introducing a Nationwide Success to its Hometown Challenge Featured on SPIKE TV’s popular “Bar Rescue;” specified in the “Top Chef” restaurants of Gordon Ramsay, Robert Irvine, and Heston Blumenthal; and hard at work in national chains, Future POS provides state-of-the-art point of sale software for the hospitality market. ... Read More