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user behaviors

Website Design PT2: You Have Users

by Shift Collaborative, August 14, 2014

Tron_fight_for_the_Users

by Therese Joseph, Shift PR Fellow When attempting to understand the choices and motives of your online audience, there is one essential fact you must know.  You can call them your audience, your customers, your clients, or your whatever.  It doesn’t matter.  What matters is that you understand that they are much more than these […]

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Website Design PT1: 5 Wrong Assumptions

by Shift Collaborative, August 7, 2014

website_design_frustrated_user_on_laptop

by Therese Joseph, Shift PR Fellow Website design is a complicated process.  However, it is often assumed that the process is much more simple than it is.  It’s more than picking some colors, sketching a layout and coding it to match.  The timeline to create or redesign a really good website can take months.  Great […]

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