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Home | Our Work | Print Design

ELDI Impact Report

East Liberty Development, Inc.’s (ELDI) mission is to foster the revitalization of the East Liberty community. For over 40 years, ELDI has worked in collaboration with neighborhood stakeholders in the areas of planning, advocacy, facilitation, and investment to bring positive change in the East Liberty community.

Services

Report design
Content strategy
Copywriting
Copyediting
Poster design
Social media graphics

Industry

Nonprofit
Community Development

An Impact Report Covering 20 Years

In 2021, ELDI reached out to Shift with interest in building a 20-year report that would showcase the impact of their work within the East Liberty community, including both the successes and the lessons learned.

The 65-page report spares no detail and is packed full of custom photography, historic photos, charts, maps, and more.

PAFI

The core of the report explains ELDI’s process of PAFI—Plan, Advocate, Facilitate, and Invest—with the intention that other community development organizations could use this report as a guide for their own neighborhoods.

Much of the content produced by the ELDI team lent itself well to a diagram format. When longer sections of text were required to tell a complete story, photography was carefully integrated to aid in providing the reader with a clearer picture.

Housing & Commercial Development Maps

A gatefold map was created for the center of the book to help readers understand the amount of growth ELDI has facilitated over the past few decades, both commercially and residentially.

Looking Forward

The report concluded with several topics, including impact on the community, lessons learned throughout the years, viewpoints from legacy businesses that have been in operation for decades, and finally, what the future holds for ELDI.

Following the printing of the report by Broudy Printing Inc., the ELDI team hosted a report launch party at the Maverick Hotel in East Liberty with community members and people they’ve collaborated with over the years. Shift created a series of display boards for the event, referencing some of the most important content from the report.

Photo by Graffight Photography
Impact report event attendees at the Maverick Hotel in East Liberty. Photo by Graffight Photography.
Photo by Graffight Photography
ELDI Executive Director Maelene Myers presented Mayor Ed Gainey, a previous ELDI employee, with an Impact Award for his work in the community. Photo by Graffight Photography.

The report was also made available digitally on ELDI’s website and introduced on its social media channels.

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