Join AMA Pittsburgh and Stephanie Swift, public relations manager for Boscov’s on December 14 at the Doubletree Hotel Pittsburgh City Center to learn how Boscov’s has been able to thrive in a market that has been changed by significant consolidation. Ms. Swift will discuss how Boscov’s low turnover rate and active management training program help the chain respond to the pressures of being the “new kid in town” in the Pittsburgh market. Ms. Swift will also touch on Boscov’s goal of delighting its customers with exceptional products and service, and how the company is able to keep its shopping experience personalized, family-oriented, and friendly.

Who: American Marketing Assoc, Pittsburgh chapter
When: Thursday, December 14, 2006 11:30 AM – 1:30 PM
Where: Doubletree Hotel, One Bigelow Square, Pittsburgh
How much: $35 – $55

For more information, see the event invitation.