As promised in our Anniversary Blog post, we’re sharing content around the theme of ten all year. This month, it’s time to get spooky and sweet. Did you know that last year, the U.S. spent 3.1 billion dollars on Halloween candy? Just in time for trick-or-treating, here are some of the Shift team’s favorite candy treats to munch on. We took Reese’s Peanut Butter Cups out of the running to give other sweet treats a moment in the spotlight.
P.S. This post isn’t sponsored by Hershey’s, but some of us wish it were.
Torrone, the Italian nougat filled with nuts. It’s an old person candy, let’s be honest. No one ever gave me any when I was trick-or-treating, but I would never have been mad if they did. It’s most often available around Christmas time, like Turkish delight and panettone, but in comparison, it’s pretty easy to make at home.
A Clark Bar. It’s a spun taffy bar coated in milk chocolate, and it was originally made right here in Pittsburgh, PA. Apparently, it was created to send to troops during World War I. I love that crunchy spun center and the combination of ever-so-slightly-bitter taffy with chocolate. If you can’t get Clark Bars where you are, a Butterfinger or 5th Avenue is very similar.
Snickers. It’s the one candy bar that makes me feel like I ate something substantial (which is the dangerous part). It is basically the same as an energy bar, right?
Peanut Butter Snickers! Yes, even if I can’t declare that Reese’s Peanut Butter Cups are the best, at least there are other options that let me enjoy the delicious combo of peanut butter and chocolate. Snickers actually go a step beyond the peanut butter cups because these candy squares include peanut butter, peanuts, caramel, and nougat together as one. They really are delicious (even if I’ve been forced to “settle” for them for the purposes of this blog).
Black licorice with an honorable mention to peppermint candy.
Anything fruity and chewy! Sour Patch Kids, gummy bears, gummy worms—they’re all tasty, and I’m not sure I can choose a favorite.
I love anything with caramel and also red licorice. Twix and Rolos topped my list early on, but these days, I tend to stick to organic dark chocolate bars with caramel in them. I have difficulty passing up Twizzler Nibs, though the braided strips are also a favorite.
Share Your Halloween Candy With Us
Do you have some Halloween candy to share? Click here. Just kidding, but you know, it never hurts to ask. We love sharing…sharing insights into our team while celebrating Shift’s first ten years. Our team also loves sharing our passion for storytelling and clear brand communications. Tell us your company’s story so we can help you communicate it to your customers, prospects, and community. Contact us today!