Welcome to 2025, a year kicking off with turmoil in the world of social media New tools that seem to emerge on the daily, metrics added or removed, and who-knows-what happening next. The playbook is changing and you need to change with it. However, with challenges come opportunities. It’s your brand’s time to shine.
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Trends that Stick: Creating Authentic Connections in Social Media
Shift Projects: 2024 Rewind
2024 was a year of bold moves, big wins, and unforgettable moments. We worked on so many memorable client projects last year. Now it’s time to step back and look at the highlights that showcase Shift projects from 2024.
Continue ReadingThanksgiving Traditions, Gratitude, N’at
Thanksgiving is just around the corner, and we think traditions truly make the holiday special. There are so many traditions — family recipes passed down through generations, annual flag football games, and preparing for Black Friday to name a few. Everyone has an unique way of celebrating. Join us as we explore Thanksgiving traditions, Shift style.
Continue ReadingShift Annual Retreat
In January, the Shift team took a field trip over to Nova Place, where we held our annual company retreat. We may be based in East Liberty, but as members of the Pittsburgh Technology Council, we were excited for the opportunity to use conference space in their office for a North Side change of scenery. During our retreat, we reviewed the successes and experiences of 2023 and explored our area of focus for 2024: the fast-paced, ever-expanding world of artificial intelligence (AI).
Continue ReadingShift 2023 Wrapped
As promised in our Anniversary Blog post, we’re sharing content around the theme of ‘ten’ all year. As the year winds down, we reflect on ten of our favorite memories of 2023.
Continue ReadingTop Ten Favorite Candy (That is Not a Reese’s Peanut Butter Cup)
It’s time to get spooky and sweet. Just in time for trick-or-treating, here are some of the Shift team’s favorite candy treats to munch on.
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