Shift Collaborative
Working with fearless birds ready to make bold moves.
Meetings have a nasty reputation as 30-to-90-minute wastes of time. Meetings also come with a human cost. They poke holes in your daily workflow and detract from your focus. But, this doesn’t have to be your reality — your meetings don’t have to suck!
Continue ReadingAsking for help and incorporating what others can do for you will makeyou more productive, but will also open up perspectives and points ofview that you might not have possessed previously. Asking for helpalso creates an obligation for you to return the favor or at least beavailable to help others. This creates a sense of […]
Continue ReadingLindsay Robertson, a freelance writer in New York, published an excellent list for publicists who want to connect with bloggers: “The Do’s and Don’ts of Online Publicity, For Some Reason.” It’s well worth reading and following this entire list of tips. So often we emphasize what not to do when connecting with bloggers, so I […]
Continue ReadingChris Brogan recently posted “20 Blog Topics to Get You Unstuck” — a list of brainstorming ideas to help one get past writer’s block. Although he aimed this at bloggers, it would be equally useful in thinking of topics for a newsletter to customers and clients, or for an internal newsletter. Another useful technique is […]
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