Shift Collaborative
Working with fearless birds ready to make bold moves.
Shift Collaborative has been in business for almost four years, and I believe that we are only at the beginning of defining our company’s culture. This process of defining is likely [we hope] to be an ongoing and evolving process as we grow, expand, and adapt in the creative industry space. One of many things that our small group sees eye to eye on, […]
Continue ReadingWe are grounded by the space that we move into and out of every day. But, what happens when that sense of place is disrupted or even ripped out from under us?
Continue ReadingWe (Eric and Sarah) recently sat down to talk with Tim Colbert, the latest addition to the growing Shift Team. Our new Public Relations Director is returning to his adopted hometown after 10 years in New York City, where he worked as a director (and award-winning video producer) at a global Business-to-Business marketing and public relations firm advising industrial manufacturers on branding, business development, and […]
Continue ReadingOne of the hardest thing for companies to figure out is what amount of resources to devote to which marketing channels – what is the right marketing mix?
Continue Readingby Sarah Mayer You may not be familiar with Podcamp, so let me start there. Podcamp is by its own description is an ‘un-conference’ although it does have some of those familiar conference components. Podcamp in Pittsburgh has been around for eight years and while the conference was started around podcasting, it has evolved each […]
Continue ReadingThe morning started out like any other day, alarm goes off, shower, breakfast, etc. But as I pulled into my parking spot and gathered up my computer bag, coffee mug and lunch a song that I love came on the radio.
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