Last week we launched the website of Christy Rippel, a talented copywriter and PR specialist.

This was a fun site to build — and not only because Christy is a fun person to work with. The visual look was intended to reflect Christy’s friendly personality, but still convey her professionalism. She suggested a slightly retro look, inspired by 70s color schemes. The design we created contrasts vibrant colors against a warm, dark background. (We call the look “Chocolate Candy.”)

The portfolio and collection of published work are the showpieces of the site. And Christy will use the blog to keep the site fresh and further convey her personal and business styles to prospective clients and editors.