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Next week: “Selling Social Media to Your Boss” presentation in Pittsburgh

by Cynthia Closkey, January 15, 2010

Social media? Isn't that just kids texting what they ate for lunch?
Social media? Isn't that just kids texting what they ate for lunch?

I’ll be speaking next Thursday to the Pittsburgh chapter of the IABC (International Association of Business Communicators). My topic is “Selling Social Media to Your Boss,” an update of the presentation I gave last October at PodCamp Pittsburgh 4.

You know social media is a great tool for marketing, customer feedback and developing valuable communities. Your boss thinks it’s a waste of resources, or even a danger to the organization. How should you make your case?

In this session, Cynthia Closkey of Big Big Design will discuss what managers and top-level executives need to know about social media and online networking, highlight resources for finding examples and statistics that carry weight and show you a simple plan for helping your organization move ahead.

The event is open to the public, held in downtown Pittsburgh from 7:30 to 9:30 on Thursday, January 21, 2010. Registration information and other details are here. I hope you can join us.


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