Shift Collaborative

Working with fearless birds ready to make bold moves.

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The Art and Science of Marketing: Seminar announcement

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Business consultant Wayde Nelson is holding a seminar next week that’s perfect for small business marketers looking to hone their chops. B$olutions is pleased to announce a comprehensive seminar on marketing. This seminar will reveal the tricks of the trade – practical insight into developing an integrated marketing strategy and plan for your business and […]

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What are you having? The Happy Hour Hotline

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In the Bits & Bytes column of today’s Pittsburgh Post-Gazette, way at the bottom, there’s a little item about my “sideline” as mixologist-for-hire. This service is my experiment with the web service Ether, which is an intermediary between experts and people looking for advice, conducted via telephone. (Their tagline: “Sell what you say.”) I wanted […]

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What’s in a (domain) name? Name unavailability leads to creativity

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Today in the Pittsburgh Post-Gazette, Corilyn Shropshire looks at how companies deal with the problems of finding a great domain name (“Web is no bottomless pit for dot.com name seekers,” 8/16/2006): The World Wide Web is running out of names — or at least the most popular names that end with a dot.com suffix. Dot.net, […]

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Recent website launches and relaunches

You’ll tell two friends, and she’ll tell two friends, and so on: Measuring client satisfaction to retain customers and gain new business

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Simple qualitative survey responses from customers, combined with qualitative feedback on your business’s strengths and weaknesses, can help you retain customers and gain new business.

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MySpace, the final frontier: Marketing via social networking