Shift Collaborative
Working with those birds who take risky steps.
Audiences want valuable information that meets them where they are, and speaks to what they’re thinking about. One effective strategy for engaging with your audience is by creating and sharing useful, evergreen content.
Continue ReadingMeetings have a nasty reputation as 30-to-90-minute wastes of time. Meetings also come with a human cost. They poke holes in your daily workflow and detract from your focus. But, this doesn’t have to be your reality — your meetings don’t have to suck!
Continue ReadingAnnual report design does not need to be an afterthought. Lift up the visibility of your organization’s story with a thoughtful design that makes an impact. Make the most of your annual or impact report with these preparation tips.
Continue ReadingDue to the emergence of digital media (i.e. social media, blogging, video, online reviews, etc) marketing is shifting almost daily. Traditional marketing channels have gone digital. Buying has gone social. Experiences with new and current customers are happening online first before the real-world. As a business, organization or professional it’s important to take a thoughtful […]
Continue ReadingAt Shift Collaborative, we love creating brand identities because it’s a chance for our whole team to get together and contribute to something meaningful that will be visible in our community. We were especially eager to work on a new brand identity for the Pittsburgh Urban Magnet Project, or PUMP as it is known to […]
Continue ReadingA virtuous PR path for the country’s first restaurant incubator Since we started working with Smallman Galley just over a year ago (has it really been an entire year?!), we’ve been on an adventure to collaborate with the owners, the chefs, and the bar-program manager to bring their passions to life: four aspiring chefs in […]
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