Shift Collaborative
Working with fearless birds ready to make bold moves.
Typefaces and fonts play an important role in accessibility by impacting how information is presented and perceived. They shape our experiences online and offline. The right typeface ensures that everyone, regardless of ability or disability, can engage with content.
Continue ReadingSocial media is omnipresent in our world. That’s got us thinking — when was the last time you actually sat down with an issue of People Magazine for your pop culture news? And when was the last time you scrolled through TikTok? Exactly. Well, just like your favorite tabloid (we know you still read them at the doctor’s office) we’re going to take a look at our favorite (and not-so-favorite) platforms and compare them then and now.
Continue ReadingOn June 9, 2023 Shift Collaborative and friends gathered just around the corner from our office at The Bridge in East Liberty to celebrate our 10th anniversary. Fun fact: Shift has moved office locations several times, but we’ve never left our forever home of East Liberty. It was a lovely evening for an outdoor party […]
Continue ReadingClient service managers focus on keeping clients involved, engaged, and heard. At Shift Collaborative, we have two dedicated full-time client service managers (CSMs), each assigned to several client accounts. Both behind the scenes and on the frontlines, our CSMs get to know our clients, are attuned to their needs, and strive every day to steadily move work forward. Here are some of our best practices and recommendations for developing healthy client relationships and maintaining that proverbial positive feedback loop.
Continue ReadingAudiences want valuable information that meets them where they are, and speaks to what they’re thinking about. One effective strategy for engaging with your audience is by creating and sharing useful, evergreen content.
Continue ReadingMeetings have a nasty reputation as 30-to-90-minute wastes of time. Meetings also come with a human cost. They poke holes in your daily workflow and detract from your focus. But, this doesn’t have to be your reality — your meetings don’t have to suck!
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