Welcome to 2025, a year kicking off with turmoil in the world of social media New tools that seem to emerge on the daily, metrics added or removed, and who-knows-what happening next. The playbook is changing and you need to change with it. However, with challenges come opportunities. It’s your brand’s time to shine.
Continue ReadingBlog
Trends that Stick: Creating Authentic Connections in Social Media
Shift Projects: 2024 Rewind
2024 was a year of bold moves, big wins, and unforgettable moments. We worked on so many memorable client projects last year. Now it’s time to step back and look at the highlights that showcase Shift projects from 2024.
Continue ReadingThanksgiving Traditions, Gratitude, N’at
Thanksgiving is just around the corner, and we think traditions truly make the holiday special. There are so many traditions — family recipes passed down through generations, annual flag football games, and preparing for Black Friday to name a few. Everyone has an unique way of celebrating. Join us as we explore Thanksgiving traditions, Shift style.
Continue ReadingStay Cyber-Safe During The Holidays
The holiday season is right around the corner, and unfortunately it’s ringing in an uptick in cyber attacks. Cybercriminals often take advantage of the holiday rush, knowing that teams are busy meeting deadlines or are out of the office celebrating. Anyone who receives emails is vulnerable to phishing and other types of cyber attacks, particularly […]
Continue ReadingFour steps for turning website visitors into customers
Have a lot of visitors to your website? Great! Let’s chat about site conversion. Do you know how many of those site visitors go on to buy your products or services? No? That’s not great. While the number of people visiting your site is important, the number of people taking action based on what they […]
Continue ReadingWomen’s Small Business Month
October is National Women’s Small Business Month. Shift Collaborative is a women-owned business as certified by the Women’s Business Enterprise National Council (WBENC). Let’s shine a spotlight on the incredible contributions of a few women entrepreneurs across Pittsburgh.
Continue Reading
