Shift Collaborative

Working with fearless birds ready to make bold moves.

General

What’s in a (domain) name? Name unavailability leads to creativity

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Today in the Pittsburgh Post-Gazette, Corilyn Shropshire looks at how companies deal with the problems of finding a great domain name (“Web is no bottomless pit for dot.com name seekers,” 8/16/2006): The World Wide Web is running out of names — or at least the most popular names that end with a dot.com suffix. Dot.net, […]

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Recent website launches and relaunches

You’ll tell two friends, and she’ll tell two friends, and so on: Measuring client satisfaction to retain customers and gain new business

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Simple qualitative survey responses from customers, combined with qualitative feedback on your business’s strengths and weaknesses, can help you retain customers and gain new business.

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MySpace, the final frontier: Marketing via social networking

The Future of E-Media: Intro to panel discussion

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Last week I participated in a panel discussion at the HOBY PA-West Leadership Seminar. The seminar participants were junior and senior high school students, all aspiring leaders (and a fun bunch as well). The panel topic: “The Future of Newspaper, e-Media, and Local News.” My fellow panelists included Tracy Certo, Managing Editor of Pop City […]

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Warts and all: Watch an application being born on Bare Naked App

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Carson Systems, makers of web applications, are true believers using blogging as a conversation, and in the power of openness in attracting customer and community interest. How do we know? Because they’re documenting their application development process as it happens on Bare Naked App. The app they’re creating is called Amigo, and in the blog […]

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